Your profile photo is the smaller image that appears on your Facebook Page and as your avatar on all posts and photos you publish on Facebook. Just be sure to follow Facebook's current guidelines related to cover photos, which you can find in Facebook Page Help. Don't forget that you can include a marketing message in your cover photo. Capture attention with a fantastic cover photo visual.Ĭhoose a cover photo that is visually dynamic, capture's people's attention, and lures them in to take a closer look at your Page content.
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If someone is interested enough to click this link to view your full description, you want to make sure they find as much information as possible.
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Fill in as much basic information as you can to tell your entire story and fully explain what your business or organization does, where you're located, how to get in touch with you, and so on.Īll of this information appears in the full About description that people see when they click on the top-level About link on your Facebook Page. Once your Facebook Page is live, you can log into your account and click the Edit Info button to add details and content.
Provide as many details as possible in the full About description. Make it easy for people to learn more about your business or organization by making sure your URL is visible in the top-level About section. Otherwise, it gets buried in the full About description that's not visible unless a person clicks on the About link on your Facebook Page (discussed in #3 below). Make sure you include the most important information about what you offer to your audience, so they instantly understand why your page should matter to them.Īlso, it's extremely important that you include your website URL in this section of your page. Your Facebook Page includes a small About section where you can include a couple of sentences about your business or organization. Give the key details in the About section.
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